As Seen on TV
 |
|
 |
|
A ton of money goes into branding, obviously. The commercials at Super Bowl time will tell you this. More money goes
into what is called product placement: technically, a sitcom or series does not make visible any product name not being endorsed.
That is, for example, consider the show that ... |
|
 |
|
 |
As seen on tv products are basically products that have been show cased or featured in an infomercial at some point. as seen on tv means
that they were shown on tv in all of their so called remarkable, revolutionary, and time saving innovation. I say “so called,” because, although
some of these as seen on tv products are really kind of nifty if not exactly out right revolutionary, many of them are just stupid, pointless
gizmos which won't help with anything or save you any time. It is difficult to understand how someone would even want to use any of these
products!
One of the silliest as seen on tv things I've ever seen was essentially a wood chipper for
your hair. It would suck your hair into something that looked very much like a vacuum cleaner, where it would be cut. I mean come in, this is
supposed to be a better solution than plain old fashioned scissors combined with clippers? How are you supposed to style your hair with a vacuum
cleaner. They showed all kinds of nifty styles, but I was pretty sure that none of them would work with that stupid as seen on tv product.
One of the biggest problems with as seen on tv stuff is that people will fall for almost anyone or anything that they see on tv. At least some
people will. The most irritating singers, the worst actors, the lyingist politicians, and of course the most ridiculous as seen on tv stuff, once
it is show on the tube, becomes the fodder of pop culture. This is less true, I think for as seen on tv products though, because who is really
going to remember something to order the next day when they are up all night watching an infomercial. It just doesn't make any sense, I mean they
can be entertaining in the middle of the night when you are suffering from insomnia, or maybe just unwinding from a long day, but there is no
point in thniking about them past then, to tell your friends, or buy some cheesy salad maker that is supposed to be better than a good old chefs
knife. I mean, how gullible do they think we are?
|
|
|
|
The advertising for these is blatant and inclusive of the “as-seen-on-TV product(s)” label as it is the company
name label and the product name/description label. In other words, try this: close your eyes and ears so you are not looking at
or listening |
|
|
|
|
Apparently, though, someone is buying them. I think that as seen on tv products play on the addled state of the half asleep mind at 3 in
the morning. Suddenly, your safety does seem to be at risk and you need that stun gun or self defense tape. OR maybe you can't for the life of
you figure out how you're going to arrange your closet the next day, so you buy the all around organizer. Or maybe you are lured by the hair
vacuum cleaner cutter which promises to make hair cutting so much easier. The exhausted mind can fall for almost anything, it seems.
| 